top of page
Molson Coors logo


Molson Coors


Brand Experience Event


Molson Coors UK & Ireland asked us to plan and manage their first ever interactive product showcase. The goal was to position them as innovators and thought leaders in the market. The resulting event immersed customers in Molson Coors brands, strengthened customer relationships and increased brand loyalty.

We Delivered:

Project management

• Conference production 300+ delegates

• AV, set design and set build

• Delegate management

• Health and safety

• Event staffing

• Onsite management

• Live cooking stations

• Stakeholder and supplier management

Onsite photo
Guest speaker

"The feedback from our first ever customer event has been overwhelmingly positive. The XSEM team worked tirelessly to support us and ensured the days went as smoothly as possible."

Clare Vintner,

Customer Marketing and Field Sales Management Director

View All Case Studies

bottom of page