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Industries

Manufacturing & construction industry events

Our work connects manufacturers, merchants, installers, specifiers and internal teams, giving every audience a reason to back your brand.

Proud sponsors of the BMJ Awards 2026

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Manufacturing & construction

Driving growth in the manufacturing & construction sectors

Our role is simple: help you to own your space by turning your products, services and expertise into experiences that people genuinely care about.

We know that installers, contractors and distributors switch brands easily, and hands‑on proof matters. We create loyalty programmes, engagement strategies and immersive events that drive repeat behaviour and long‑term partnership – bringing your product stories to life.

Let's talk about your next event
Exhibitor displaying roofing material to event attendees
Manufacturing & construction

Trusted by industry-leaders

Magnet logo
Civils & Lintels logo
SIG Roofing logo
Ibstock Brick logo
Wavin logo
MKM logo
FP McCann_Logo
NMIS logo
Polypipe logo
wienerberger logo
PPG logo in black
Manufacturing & construction

Why manufacturing & construction brands work with us

Because we understand the realities:

  • Decisions often sit with multiple key stakeholders
  • Product loyalty is formed on-site, not in brochures
  • Ensuring consistency across teams is hard
  • Relationships and culture matter just as much as sales
  • Every audience group needs their own reason to believe

We build experiences and engagement that meet those realities head on.

Our services
Golfer teeing off with mountains in the background
Manufacturing & construction

How we work with you

Our approach
Shaking hands icon Understanding

We understand what motivates your audience to craft the best solution.

Checklist icon Strategy

We work closely with you to build the strategy behind your experience.

Light bulb with cog icon Creativity

Our in-house creative team bring to life the visuals and messaging that helps land your message.

Loading truck icon Delivery

We manage all of the planning, comms, delivery and follow-up. Completely end-to-end.

Manufacturing & construction

What can we deliver?

We blend insight, creativity and flawless delivery to build engagement that reaches every layer of your business.

Loyalty & engagement programmes
  • Installer, contractor and distributor loyalty programmes
  • Performance-based incentives
  • Multi-channel comms that keep audiences engaged all year round
Events & live experiences
  • National and international conferences
  • Installer and distributor engagement events
  • Product launches, demonstrations and roadshows
  • Leadership and culture-shaping experiences
  • Premium corporate golf days & tournaments
Creative, content & campaigns
  • Internal communications for operational change
  • Product storytelling
  • Brand campaigns
  • Creds deck design
  • Strategic pre-event communications

XSEM’s tailored approach to understanding our customers has allowed us to increase engagement and build stronger relationships with our clients. Their in-house research team provided invaluable insights that helped us to identify key areas for improvement in our events and marketing strategies.

Lead Channel Marketing Manager Wienerberger

The team are the best! Always on hand while we work, I’d recommend XSEM to any company needing assistance with planning and executing events!

Digital Colour & Equipment Product Manager PPG Automotive refinish

The buzz around the event even led to a visit from the official Sri Lankan Government COP26 delegation who heard about the conference while attending the nearby summit in Glasgow and decided to find out more about the novel work being done by manufacturers to combat the climate emergency. It was the icing on the cake of an outstanding conference, one I believe will be a line in the sand for the Scottish manufacturing community.

NMIS Head of Communications

XSEM really are the best. The Colourful Communities project was a huge undertaking for our business, they removed the stress of organisation in the lead up to the event and during. The XSEM team even volunteered to help us completely decorate Bury Hospice.

Digital Colour & Equipment Product Manager PPG Automotive Refinish

The speed with which XSEM responded to the many and varied logistical challenges of creating a stand-out event in such a tight timeframe and in an industrial workshop space was quite remarkable. It was a huge ask but the team was more than up for the challenge, delivering an unforgettable experience for delegates and helping raise the profile of sustainable manufacturing across the globe.

Commercial Director NMIS
Case Studies

Our work in action

Windsor Festival 200 person employee festival

To celebrate 50 years in business, Windsor Materials Handling brought employees together from across the UK for their biggest ever company event. We created and delivered a fully branded festival experience, transforming an empty field into an unforgettable celebration.

View Case Study Windsor Festival branding logo
FP McCann: The Grandiose 2 premium golf days for 160+ customers

Discover how we partnered with FP McCann to create The Grandiose, a heritage-inspired golf concept at The Belfry that combined premium hospitality, immersive activations and memorable customer engagement.

View Case Study FP McCann The Grandiose Golf Branding
Incentive Experience: Victoria Falls 520+ flights booked

We partnered with a leading global coatings brand to deliver an unforgettable relationship‑focused experience that reinforced loyalty among their highest‑spending trade customers.

View Case Study African Princess sunset cruise across the Zambezi River
PPG: Colourful Communities 1000+ volunteer hours

In partnership with global paints and coatings leader PPG, we were appointed to manage a full-scale painting renovation at Bury Hospice as part of PPG’s Colourful Communities initiative.

View Case Study PPG: Colourful Communities outside banner on the fence
PPG: Vizion Kinetic Exhibition Stand 10/10 client feedback

PPG needed a small but effective 5m x 3m stand for the Kinect Vision Exhibition 2025. As a Gold Sponsor, they wanted a space that could show off their technology, including PPG LINQ and the Moonwalk, while keeping everything organised and easy to navigate.

View Case Study Exhibitors talking to attendees next to branded PPG screen
Driving Revenue Growth: Customer Rewards Programme £14m total financial growth across registered customers

Our client approached us with the aim to drive revenue and growth into their business. There was potential to gain share of wallet from existing customers whilst attaining new customers in the market. By driving revenue and growth through growing existing customers whilst attaining new ones, it was important that a level of margin could still be sustained.

View Case Study Three construction workers working together
wienerberger: The Future of Roofing 100% event satisfaction ratings

Held at the prestigious Archerfield House in Scotland, and then a week later at Hoar Cross Hall in Burton upon Trent, the aim for these events was to create an immersive experience that would provide guests, including key industry leaders, with deep insights into wienerberger’s product capabilities as well as thought leadership on wider industry trends.

View Case Study wienerberger: The Future of Roofing
PPG: The Power of AquaMax Extra An educational and immersive product launch

We worked with PPG Automotive Refinish to launch their new product: MaxMeyer AquaMax Extra. The client wanted to create an educational and immersive experience for their distributors and sales team, providing them with the opportunity to learn about the product benefits, ask any questions they may have, and network with the PPG and MaxMeyer team.

View Case Study PPG: The Power of AquaMax Extra brand logo and design with spray painter
Contact Us

Let's talk about your next project

Tell us what you’re planning and what you need support with. Our team will be in touch to explore ideas, answer questions and help you move things forward.