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  • Emma Barker

Taking on the world of Virtual Events


How do we create a virtual event that delivers the same audience satisfaction as a live event?

As a new concept landing on the scene, as a direct result of the Covid-19 pandemic, virtual events face a number of challenges whilst audiences adapt to an unfamiliar format of event delivery.


We’ve noted that audiences generally perceive virtual events as a substitute to live events, rather than looking at them as a format with its own merits. Virtual events are often seen as a temporary solution for the current parameters of event delivery, rather than a new alternative with long-term prospects.


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